ASIS&T;
Since 1937, ASIS&T; has been the society for information professionals leading the search for new and better theories, techniques, and technologies to improve access to information.
One Platform, 21 Countries, 6 Disciplines — A Case Study in Creative Collaboration
Designing a responsive digital platform for a brand with a presence in 21 markets across Europe is a major undertaking. This joint case study from a content strategist and a user experience designer will show how working collaboratively - as part of an Agile development process - helped them create a platform built to centralise brand and product storytelling, while still allowing local content flexibility. Expect an in-depth assessment of the tools, processes and deliverables used, and an honest look at some of the pitfalls experienced along the way.
Elizabeth McGuane
Elizabeth is director of content strategy at FleishmanHillard Europe. She's spoken about content, IA and collaborative work at events like CS Forum Paris, London and Cape Town, Confab Minneapolis, UX Lisbon, and Generate London. She’s active in the London content strategy community and blogs about language, content and UX at mappedblog.com.
Helen Morris
Helen Morris looks after user experience at Vitsœ, bringing to interaction design the principles of Vitsœ's figurehead, Dieter Rams. Previously she has worked at companies large (digital agency LBi) and small (mobile start up Taptu). Helen is a crusader for collaborating and designing for good; for the past two years she has co-organised the London Service Jam and is a founder of one of the newest wings of Good For Nothing.
